The Branding Blueprint Blog
Actionable Branding, Website & Marketing Tips for Service-Based Businesses
The Branding Blueprint Blog is where I break down what actually helps service-based businesses grow beyond the surface. Here you’ll find practical insights on brand strategy, Squarespace website design, content visibility, and marketing systems that support real sales, not just “looking good.” Whether you’re refining your brand, rebuilding your website, or trying to show up more confidently online, these posts are designed to help you move with clarity.
Crafting Audience Personas: A Beginner's Guide
Ever wonder how to connect with your audience on a deeper, more personal level? Discover the art of crafting audience personas with our friendly, step-by-step guide. Whether you're just starting or looking to elevate your brand, we've got the perfect blueprint to help you forge stronger bonds with your audience.
Audience Personas: Crafting Your Idealized Customer
Unlock the true potential of your brand by crafting insightful audience personas. It's not about reaching everyone; it's about creating meaningful connections. Explore the art and science of understanding your ideal customer with our comprehensive guide.
Finding Your People: The Power of Understanding Your Target Audience
Having a hard time navigating your business? Dive deep into the art of understanding your target audience. From the magic of clear brand messages to the nuances of color in design, discover how a laser-focused vision can amplify your brand's impact in today's digital landscape.