Before I changed my pricing, my niche, or my mindset... I got clear on my offer. I stopped saying yes to everything. I defined my scope, my outcomes, and my ideal client. And I built a business that didn’t leave me in fight-or-flight mode.If you’re exhausted by your own brand, if every sales call feels like improv, if your services change depending on the day, here’s how I regulated my nervous system by finally getting clear on what I do and who I help.

You didn’t come this far to go back to a 9–5. If you started a business after being laid off, and you’ve already made sales, this is your sign to stop playing small. You’re not “just figuring it out” anymore. You’re building something real.

A lot of industrial and logistics brands are doing incredible work, but you’d never know it by looking at their online presence. If your company relies on word-of-mouth, outdated websites, or missing Google profiles… you’re not alone. I wrote this piece for industrial businesses that deserve to be seen for the quality they deliver. Visibility builds trust. And trust builds sales. Here’s how to get found online, without changing who you are.

Everyone’s talking about ChatGPT, but the AI tool that changed my workflow the most? It's my note-taker. I used to scramble through client calls trying to write, listen, and lead all at once. Now, I let HoneyBook’s AI capture everything for me: summaries, decisions, and all the little client quotes I used to forget. If you’re still trying to do it all live… it might be time to let the robots take notes.

Thinking of starting a service-based business? Here are 15 profitable niches for solopreneurs + expert tips to launch and grow successfully.

Think your logo is enough? Think again. Here’s how to build a strong visual identity with the essential brand assets every small business needs to thrive.